I felt like I had a disease and battle I had to go through.
That’s why it was kind of personal to me too.
I went through a lot of life changes and experiences while I was making the album. It took a year to put the project together because I was going through some things where I had to sober up in the midst of it as well. I’m more of a new-age rapper where I go in and put my verse together in the microphone. What was the creation process of Marquis? I feel like his sound just matched up to what I wanted to do because he knows me as an artist. because I’m more keen to do projects with one producer. I feel like as an artist you want to leave a stamp here, so I chose to do it with this project. Why did you choose to make a self-titled album? I started making music at the same time as I started producing. I liked music my entire life and the music that I make that I can relate to was when I was 13 or 14. When did you get into music and what inspired you? Our brief, yet elaborate conversation delved into his inspirations, his love for music, and what the future may look like for KEY! I interviewed him in our traffic-filled Uber on the way to the iconic Scarr’s Pizza where a 10-minute drive turned into 30 minutes. You're staying there, and you're owning it."Īfter a hectic New York Fashion Week, KEY! and I finally found time to meet up with each other in Williamsburg, Brooklyn. "It's about all of these things putting you in that place, but you're still the one who is not running from it. "You can see in part 3 this ritual of me and my sisters building up to fight and bond." For Nadia, it seems that exploring your vulnerability from the outside in is sometimes how you get through a stagnant situation. If part 1 is the now and part 2 is the past, then part 3 is the future, Tehran says.
In part 2, I'm not in a war where I'm fighting, but you can see in my face that I'm really, really hurt by the situation and the role that I'm being given, as opposed to the first part where you can actually see me feeling like a warrior." "Sometimes the most brave thing you can do is hurt and let yourself be hurt. The song "Cash Flow" deals with social injustice as seen through the lens of gender, race, and class, and whereas part 1 of the video deals with being in the midst of fighting these outside forces, Nadia explains that part 2 serves as more of an explanation. "I wanted to tell the story through different perspectives, and why should I only choose one of them? I can do them all." "I just wanted to experiment with the medium to see if the content would be more appreciated or consummated in three parts." Additionally, she says, the videos serve as separate and necessary answers for one all-encompassing question. "I was looking at statistics from my previous videos, and I saw that most people watch a video for one minute maximum," Nadia says. On the video trilogy format itself, Nadia says that the three-parter was intentional for multiple reasons.
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